This new TAG Heuer Monaco goes beyond the norm and opts for titanium, a material rarely used in this collection. Moreover, TAG Heuer is the official timekeeper of the classic Grand Prix de Monaco Historique and the Official Watch of the Monaco Top Cars Collection museum. He wanted his watches to display strong links with the racing world, which is why the TAG Heuer Monaco was named after the famous Formula One Grand Prix de Monaco, of which TAG Heuer went on to become the Official Watch. Jack Heuer considered motorsports to be a natural fit for a chronograph and timekeeping expert, and a powerful tool to promote watches, including this disruptive model. The original Heuer Monaco was instantly recognisable thanks to its daring and iconic design, which was radical in every aspect: its blue metallic dial, red and light blue hands, and above all the square-shaped waterproof case housing the first-ever automatic chronograph movement and positioning the crown on the left-hand side. Named after the most glamorous of the Formula One Grands Prix, an icon was born that was to leave its mark on both its own and future generations. Expressing the timeless elegance of the TAG Heuer Monaco, this exclusive chronograph limited to 500 pieces is also infused with bold modernity. TAG Heuer delights its racing fans and lovers of fine watchmaking with a new and limited-edition collectable, the TAG Heuer Monaco Titan Special Edition – an instant classic inspired by the collection’s origins in motorsports, this time in an unexpected and striking material, titanium. In this new special edition revealed this weekend, the case was reimagined in ultra-lightweight and robust titanium with a striking silver dial and black sub counters, on a novel anthracite leather strap with a texture recalling the grooves of race car tyres. The iconic square-shaped chronograph, created in 1969, named after the glamourous race and brought to the big screen by Steve McQueen in his 1971 movie Le Mans, symbolizes the brand’s love for speed and its deeply-rooted racing spirit. With celebratory events throughout the legendary F1 weekend and the unveiling of its new Special Edition timepiece, TAG Heuer reaffirms once again its longstanding friendship with Monaco and the Formula 1 Grand Prix – as well as the Red Bull Racing Honda Team of which TAG Heuer has been a partner since 2016. “We are especially delighted that our newest and personalised Monaco Titan seemed to have brought him luck and I hope it continues to do so on Max’s and the team’s quest for the world championship title.” TAG Heuer and motor racing at its best He put the challenging winding city circuit to the test and definitely did not ‘Crack under pressure’”, said Frédéric Arnault, CEO of TAG Heuer. “We would like to congratulate Max Verstappen and the Red Bull Racing Honda Team for this historic Grand Prix win. Īs a result of this incredible result, Max Verstappen takes the lead in the 2021 Formula 1 Driver Standings for the first time in his career.Īs Official Watch of the Monaco Grand Prix since 2011, TAG Heuer was honoured to be back in Monaco to celebrate the legendary race and highlight of the Formula 1 season. Max Verstappen’s second season win and his first at the Monaco circuit marks an exciting closing to a successful weekend for the Red Bull Racing Honda Team as well as for the longstanding partner of racing in the Principality, TAG Heuer. Last updated on March 26th, 2022 at 12:23 PM
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